Sainsbury’s is to open gyms in three larger stores next year, including a 12,000 sq ft fitness centre in its Deepdale branch in Preston, Lancashire. Further openings are planned for Sainsbury’s stores in Tamworth, Staffordshire, and Hinckley in Leicestershire and it is hoping to link up with a budget gym operator for the projects.

A Sainsbury’s spokesman said the addition of gyms
offering customers a workout with their weekly shop by
installing gyms. Both Tesco and Sainsbury’s hope the initiative will utilise spare space in some bigger stores and increase footfall as the price war rages.

Sainsbury’s is to open gyms in three larger stores next year, including a 12,000 sq ft fitness centre in its
Deepdale branch in Preston, Lancashire. Further
openings are planned for Sainsbury’s stores in Tamworth, Staffordshire, and Hinckley in Leicestershire and it is hoping to link up with a budget gym operator for the projects. A Sainsbury’s spokesman said the addition of gyms
to stores was part of a wider plan to make use of
excess space in its 23million sq ft estate. Half the
space will be used to sell own-brand non-food items and the other half opened up to concessions.

Tesco has partnerships with several gym chainsto stores was part of a wider plan to make use of excess space in its 23million sq ft estate. Half the space will be used to sell own-brand non-food items and the other half opened up to concessions.”