“While taking Conservative cash to place the ad, The Blackpool Gazette ran a headline above it which read: Poverty-hit families are forced to rely on food bank handouts. And inside, the paper ran a special report detailing the impact of Conservative austerity on local families [as quoted below]:

Food bank Britain
Britain is hungry. The figures from the Trussell Trust, Britain’s largest network of food banks, reveal a staggering rise in emergency food dependency across the country. As shown below, food bank dependency was virtually a non-issue in 2008/9. But the number of emergency food supplies given out now essentially accounts for one in every 60 adults in the UK.”